Free tool · 2 minutes
What are no-shows really costing you?
Four numbers you already know. One number you probably don't want to.
No-shows per year
156
Lost sales per year
70 gowns
Revenue lost per year
$112,320
What would a deposit policy recover?
Shops that take a small booking fee or card on file report far fewer no-shows — brides who put money down show up. Drag to your own estimate.
Revenue recovered per year
$67,392
The math treats every missed slot as unrecoverable and assumes the bride doesn’t rebook — true for a prime Saturday slot, generous for a quiet Tuesday. Read it as the upper bound of what no-shows can cost you.
Your deposit & cancellation policy
Three choices and it’s written for you — ready for your booking page, website, and confirmation emails.
Booking deposit. A $50 deposit is required to reserve bridal appointments. Your deposit is applied toward any purchase made during or after your visit.
Cancellations & rescheduling. Plans change — we get it! Cancel or reschedule at least 48 hours before your appointment and your deposit is fully refunded or moved to your new time, whichever you prefer.
Late cancellations & no-shows. Cancellations inside the 48-hour window, and missed appointments, forfeit the deposit. We reserve your fitting room and a dedicated stylist just for you, and a late notice means another bride missed that chance.
Running late? Call or text us — we’ll always do our best to accommodate you, though arrivals more than 20 minutes late may need to be rescheduled.
Paste it into your booking page, website, and confirmation emails. It’s a starting point, not legal advice — adjust to fit your shop.
Want the deposit collected automatically at booking? That’s what CloudBridal does →
Make no-shows pay for their slot
CloudBridal collects booking deposits and cards on file automatically, sends the reminders, and enforces your cancellation policy — without your staff lifting a finger. Free for 30 days.